Latest news | Chairman Shen Jinkui as an invited guest to discuss on CCTV program "Rise of China"

Latest news | Chairman Jinkui Shen as an invited guest to discuss on the CCTV program "Rise of China"


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A Group Photo of Jin Xin Chairman --Shen Jinkui and the Host


On January 12, 2021, Shen Jinkui, Chairman of Zhuzhou Jinxin Hard Alloy Co., Ltd., was invited to Beijing 

to discuss the CCTV program "Rise of China" with the theme of building China's "hard" strength. Chairman 

Shen Jinkui, as a guest on the program, and famous host Qi Xiaobin jointly discussed the field of hard alloys. 

The interview covered topics such as entrepreneurial intentions, product characteristics, business philosophy, 

development achievements, team cultivation, and honest management.


Introduction of Mr. Jinkui Shen

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Born in 1975, Chairman of Zhuzhou Jinxin Group I have been working in the hard alloy industry in Zhuzhou 

for 25 years, starting from specializing in powder metallurgy in university, and going through many years of 

experience in factories. From assistant engineers, research and development directors, sales managers, solid 

hard work, to independent entrepreneurship, leading enterprises to carry out a series of precise positioning, 

product resource integration, multi platform operation, and foreign trade team building. When he keep digging

in industry, he also good at innovation of products and exploration of new markets, then Jinxin Studs Coming out in year 2014.

It only takes about 5 years more that Jinxin company become a Group Enterprise.

So far, Zhuzhou Jinxin Group has successfully become a high-quality supplier to Sany Heavy Industry, Zoomlion Heavy Industry, China 

Railway Construction, China Railway, Zijin Mining, middling coal Group and other companies, and has exported its

 products to more than 50 countries and regions, including the United States, Canada, Australia, Russia, 

South Africa, the European Union, Japan, South America, South Korea, India, etc.

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program Introduction

  • "Rise of China" is a large-scale studio interview program that focuses highly on the trend of domestic products, Chinese technology, and Chinese consumption. Through dialogue with rising Chinese brands, it empowers domestic brands, creates popular products, stimulates market consumption, assists in poverty alleviation, and creates an endogenous driving force for China's economic recovery under the epidemic.

  • The "Rise of China" column will interview a representative of a Chinese entrepreneur in each issue, taking the entrepreneur's industrial thinking as the starting point, focusing on touching the development context of the Chinese economy under the impact of the epidemic. Together, we will explore the achievements and experiences of winning the comprehensive construction of a moderately prosperous society and the battle against poverty, in order to better help enterprises walk the path of innovative development.

  • The program "Rise of China" aims to showcase the sense of responsibility and social responsibility of contemporary enterprises by focusing on the outstanding performance of ethnic enterprises in winning the national anti epidemic battle, their contribution to poverty alleviation, and the achievements of integrity brand building. It aims to help enterprises and brands enhance their brand reputation and influence.

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